KNÆK CANCER wanted to inspire and give something back to volunteers. BEAT IT is the web platform made to do this. It gives a feeling of contribution, inspiration and being part of a community.
The landingpage shows a big heart made from small and medium circles. A counter on the top shows how much "beats" every volunteer have collected together. At different milestones these "beats" will result in bonuses and events.
When zooming in you start to explore the heart. Drag to orient yourself and click the circles. The big ones are different audio clips where volunteers tell about different events. The small circles are all the members of the site.
When you join the site or upload audio clips, your contributing to the evergrowing heart, and earning "beats" for yourself and the counter.